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Date: 1998-09-10

PR/Hoax: MTV hackt sich selbst


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q/depesche 98.9.10/1
related 98.6.5/2

PR/Hoax: MTV hackt sich selbst

Die Seite schwarz, bestückt mit hilflosen Disclaimern,
signiert "JF was here" - alles hat schön gepasst & dennoch
war es nichts als 1 Stück schwarzer Propaganda, von
MTV/SpinDoctors ausge/heckt. Unter den Hackern brodelt es
seit gestern, zumal hier ein angesehener Name missbraucht
wurde: JF gehört zur Milw0rm group, die Anfang Juni einen
Server von Indiens Atombehörde "ver/öffentlicht" hatte.

post/scrypt: Interessant wärs zu wissen, wie sich der
technische Direktor der MTV/Website grade fühlt.


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By Jim Hu, CNET September 9, 1998, 2:15 p.m. PT
When Netizens craving music industry skinny visited MTV
Online last week, they were not greeted with the standard
navigation menu, but instead with a crudely scribbled
message: "JF was here."

Immediately, many assumed what appeared to be the obvious:
MTV Online was hacked. The page, after all, had all the
hallmarks of a typical hack--the MTV home page was darkened,
the "hacker" message was prominently featured, and a small
link to MTV's actual page was included at the bottom.

Furthermore, the MTV Online logo on the upper right-hand
side of the home page's screen was defaced and an actual MTV
disclaimer stated that MTV was "sorry for the inconvenience"
and "working on legally clearing this off the site."

But despite appearances, there was no hack. MTV itself
changed the page as part of an elaborate campaign to promote
an online fictional character named "Johnny Fame," who is
set to become MTV Online's "roving reporter" during tomorrow
night's MTV Music Video Awards.

The confusion by Web users was further compounded by the
name MTV chose to use for its publicity stunt: While Johnny
Fame might sound like a fairly benign name, his initials,
which MTV used to "deface" its own page, is also the moniker
for a member of an international group of young hackers
called Milw0rm.

The group gained notoriety last June when members gained
access into India's Bhabha Atomic Research Center and
downloaded 5 MB of information as a protest against the
country's nuclear testing program
...
MTV, for its part, said it only wanted to find a creative
way of promoting the character that it plans to use for its
awards ceremony.
...

full story
http://www.news.com/News/Item/0,4,26163,00.html?st.ne.1.head

relayed by
Phreak Moi aka ¤ P>< ®ê@/< /\/\øï ¤
hackerelite@deathsdoor.com

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