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Date: 2002-08-15

Buecher mit Verfallsdatum

Kranke Gehirne in den Marketingabteilungen - diesmal sind es Pharmakonzerne - haben sich was neues einfallen lassen: Buecher mit microsoftischer "Shrinkwrap License". Wer das eingeschweisste Buch auspackt, erkennt die aussen aufgedruckte Lizenz an. Diese verbietet es, das Buch an andere zu veleihen, zu verkaufen oder auch nur Information aus diesem Buch an andere weiterzugeben da das Buch im Besitz des Lezenzgeber bleibt. Interessant ist die Frage, ob man mit solchen Lizenzen auf Kinderbuecher nicht Kohle machen kann: Fuer jedes Vorlesen 5,-EUR, oder so?
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Open with caution
Books with shrinkwrap license agreements have arrived.
The first report of this phenomena to The Gripe Line came a few months ago when a reader who is a physician received an unsolicited tome in the mail entitled Geriatric Pharmaceutical Care Guidelines, 2002 Edition, from Omnicare.
"In the event that you do not agree with any terms of this agreement you should promptly return the material unopened to your local Omnicare pharmacy," it read in bold letters near the top.
The license was nontransferable and would "terminate immediately if the Licensee or his or her employer ceased to be an Omnicare customer."
If the license agreement was to be taken seriously, he either had to go to the trouble of trying to ship the book back or he had to become an Omnicare customer somehow.
I hoped Omnicare officials might have a simple explanation, but if they did, they decided not to share it with me.
While I was waiting in vain for answers from Omnicare, though, I heard from another reader with a shrinkwrapped book. Interestingly enough, he was also a doctor, but his book was a membership directory published by a medical society.
Last week we talked about how we've already lost some of the basic rights we used to enjoy under traditional interpretations of copyright law. Loaning a book to a friend is not yet one of them, but who knows how much longer we'll be able to say that.


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edited by Abdul Alhazred
published on: 2002-08-15
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